We have simplified, streamlined, and mastered the research process for a small set of highly-relevant services for the owners of small and growing businesses. Paradigm2 is, itself, a small business, growing for the past five years. We understand – first hand – your concerns and priorities, as well as your needs and frustrations.
The standard of market research methodologies still has a lot to offer small businesses interested in better understanding their market and customers.
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One of the most important – and insightful – tools for adding depth and texture to your knowledge of customers’ opinions and beliefs.
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When you need an extremely detailed, in-depth look at how your customers (or potential customers) think and make decisions.
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A great way to bring context back into what you know about consumer behavior.
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You probably never hear from the people who don’t interact positively with your website, but to increase your online effectiveness, you need to know what works, and what doesn’t.
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What the competition is doing CAN hurt you… but it can also help you understand your own business better, and inform your strategic decision-making for the future.
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From grant-writing and proposals, to research, statistics, and qualitative analysis… Paradigm2 can add value to research projects in psychology, cognitive science, linguistics, and other areas.
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Investment decisions require informed and reliable research; that process becomes easier and more reliable with the right partner.
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Whether hiring a new employee or better understanding job satisfaction of your current workforce, asking the right questions makes all the difference.
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